We’re implementing API webhooks to capture SMS delivery status and inbound replies in Salesforce.
We’re currently working with Zoom SMS webhooks and reviewing other Salesforce-native apps like Message Blink to understand common webhook patterns.
Our goal is to reliably handle events such as sent, delivered, failed, and inbound messages, and map them back to the correct Lead/Contact records in Salesforce.
How are others handling webhook retries, logging, and error handling at scale?